We’ve heard from the Backstreet Boys in various interviews in the last few months that they had signed a deal with Live Nation where they are scheduled to perform 150 shows within the next three years. Not much was heard about this deal, but we recently found out some news that may explain it.
Guy Oseary the CEO of Madonna’s old record label Maverick (which folded in 2007) started a new management group in 2014. According to Billboard Oseary teamed up with Live Nation and various managers from different companies to form Maverick management group.
Billboard also reported that Prospect Park (the boys management) had collapsed last December. Meaning all the artists they were managing had to be moved to different managements. Which brings us to find out that the Backstreet Boys are no longer with Prospect Park the management team they’ve been with since 2007. They instead have gone to Ron Laffitte at Maverick. Ron originally had his own management team and teamed up with Oseary for this new management group. This move to a new management may explain the Boys recent Live Nation deal for 150 shows within the next three years. Seeing as Oseary teamed up with Live Nation to form this new management group.
Nothing seems to have changed with who manages the Backstreet Boys on a daily bases. They still are being managed by Jenn Sousa. She recently replied to a fan who had asked about this on Twitter that she is still with them. With this new management BSB are now are on a management team with the likes of Britney Spears, Avril Lavigne, Pharrell, Paul McCartney, OneRepublic and more.